Each Chapman public relations and advertising student was paired with a Chapman film production student's senior thesis film or documentary and had to create a complete marketing campaign for it. I chose to work on a documentary called SEVA: The Selfless Mission. It was about a Sikh man, guided by his religion, who started his own nonprofit organization, the Niksham Sikh Welfare & Awareness Team, to help the homeless in West London. Click here for the pdf version.
PRA 419: Entertainment Marketing & Promotion
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